《统一绿茶x鸿星尔克》实拍动画结合——安戈力文化

—Client / 客户
统一&鸿星尔克
—Project name & type/项目名称&类型
《统一绿茶x鸿星尔克》实拍动画结合
—Production House / 制作方
UGLY/安戈力
—Production Date/产出时间
2022年7月18日
—Production cycle / 制作周期
20 days

1. BACKGROUND PROJECT

Nowadays, more and more people do not pay attention to their physical exercise, walk a few steps, carry a few boxes on the panting, pay attention to quickly! With the brand concept of "getting close to nature", Uni-president Green Tea allows people to experience the physical and mental pleasure of being in nature, completely relax and release the inner pressure. Let us follow the steps of Uni-president Green Tea X Hongxing Erke to fuel your health~

当今时代，越来越多的人不注重自己的体能锻炼，走几步路，搬几个箱子就气喘吁吁的，快快重视起来！统一绿茶以“亲近自然”品牌理念，让人们体验置身于大自然带给身心的愉悦，彻底放松，释放内心压力。让我们跟随统一绿茶 X 鸿星尔克的脚步来为你的健康燃擎吧~

2. STORYBOARD
Unified green tea contains rich tea polyphenols, amino acids and vitamins, can eliminate excess oxygen free radicals in the body, delay cell aging, promote metabolism, enhance immunity. People often supplement the right amount of unified green tea, can help themselves to eliminate excess impurities in the body, for health.

统一绿茶含有丰富的茶多酚、氨基酸和维生素，可消除身体中多余的氧自由基，延缓细胞老化，促进新陈代谢，增强免疫力。人们时常补充适量的统一绿茶，能够帮助自己消除身体多余的杂质，为健康燃擎。

The film begins with a boy turning the lid of a bottle of uniform green tea. A beam of light rotates with the lid, and then the polyphenol elements jump out, and several leaves flutter around.
影片的开始是一个男生转开统一绿茶的瓶盖，一束光随着瓶盖旋转，随即跳出茶多酚元素，几片叶子在周围飘动。
The boy placed a bottle of Unity green tea on the box, and the laser appeared around it, which dissipated immediately. He made a circle of light on the bottle of Unity green tea, and then the Courier quickly moved the box, and the laser burst forth.
男生朝箱子上放了一瓶统一绿茶，周围出现激光，随即立马消散，对着统一绿茶的瓶子做了一圈亮光，接着快递员飞速搬箱子，激光四射。

3. CHARACTER SETTING

The whole film adopts the form of real shooting +MG animation to present the main body -- unified green tea X Hongxing Erke, mainly facing the young people, so that they can move forward and continue to fuel for health.

全片采用实拍+MG动画的形式来呈现主体——统一绿茶 X 鸿星尔克，主要面向于年轻人，让他们能够一往直前，不断为健康燃擎。

4. CAMERA VOICE DESIGN

Two people rush forward, surrounded by a series of small elements to match the trend of color, keep moving forward, one after another, unified green tea to fuel them, to encourage them, so that they can push forward.
两个人向前冲，周围用一系列小元素搭配潮流色彩而成，不断往前，你追我赶，统一绿茶为他们燃擎，为他们鼓劲，使他们能够奋力向前冲。

8. HD WALLPAPERS

—SCRIPTWRITER /编剧&策划
HONGXINGERKE
—SPLIT MIRROR /分镜
HONGXINGERKE

—CONCEPTION /元素设计
MINGYU LI
—ORIGINAL PAINTER /原画师
JIAXUAN
—MIDDLE PICTURE /中间画
ZIQI MA
—SCENE TEACHER /场景师
ZEQI MA / MINGYU LI
—COLOR SETTING /色定
MINGYU LI
—PRODUCTION /制片
XIAOLIN ZHAO
—ANIMATOR /动画师
JIAXUN WANG
—SPECIAL EFFECT /特效师
JIAXUN WANG
—CHECKER /动检师
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9. UGLY INTRODUCTION

中国蕞丑的一家MG动画公司——安戈力（UGLY），专门服务国内广告同行、代理方、4A、甲方、乙方、丙方或丁方公司。在合作过程中以耿直、宅心仁厚的特点深受合作伙伴的热捧及引荐，迅速在业界打开名声。

自2014年成立至今，安戈力（上海、厦门）拥有在职技术性专业人才97位，全国居家办公370多位；运用AE、C4D、逐帧、代码等高技术手段制作前沿风格MG动画作品，服务1148个项目准时交付率高达92.9%，每月可以同步进行近 50 条MG动画生产线，服务的品牌项目既有众多耳熟能详的大品牌也有初创及小众品牌，属于名副其实的动画代理源头厂家。

安戈力取名于英文单词UGLY（丑英译），公司Slogan“丑从未如此艺术”，现业界的评价：MG动画=安戈力，安戈力=MG动画，已形成行业符号，提到国内MG动画基地，你会想起安戈力。

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